We love the playful femininity of Spring 24 and we’re playing to Damson Madder’s strengths with pretty cotton dresses with the cutest of detailing (expect bows, sheering, ribbons and ric rac), fun shorts (leopard, plaid and floral) and a reversible gingham padded jacket. Outsize collars are very much a signature as are bold prints, designed exclusively in house. Hair trims, swimwear, hats and baskets are key accessories for this season. All cotton is 100% sustainably sourced.
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About Damson Madder
What a lovely find. Founded by fashion veteran Emma Hill in 2020, Damson Madder is a British brand, focussing on slower, more considered and responsible fashion, with innovative design at the centre of their collections. The name comes from the names of Emma’s favourite colours in from her first designs: ‘Damson’ (plum) and ‘Madder’ (the rubia tinctorum flower, which is a natural source of red dye).
