The Patagonia Project
Here it is: the Patagonia Project Space, a shop in shop we’re housing in our Winchester store for the next five weeks; something we are absolutely delighted and chuffed about having worked with the brand in menswear for several seasons now.
We love the clothes. We love the ethos, to 'build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis'. And we especially love founder Yvon Chouinard and his whole intrepid thing. (We wrote more about him over here in case you’re interested.)
Expect the return of perennial favourites; Down Sweater (a jacket, not a sweater), Down Hoodie (it has a hood, yes, but it's a jacket), Down Shirt (a jacket, not a shirt) and the supremely waterproof and breathable Torrentshell Jacket. We’ll also be introducing Ts, sweats, fleeces, headgear and luggage. And for the first time, key pieces from the women's collection (the Down sweater and hoodie, as well as Nano puffas and vests).
All here until mid-October, so every excuse to get kitted up for winter. And in the meantime, all eyes on our Facebook page for the chance to win a down jacket and runner-up prizes.