Provenance: Iron heart

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Gosport is not somewhere you would associate with premium Japanese selvedge denim. But sure enough, here it is we find the unlikely outpost of Iron Heart, one of Japan's most iconic denim labels - and our latest basement addition.

Why Gosport, then? Well, it's home to Giles Padmore, a denim nut since his early teens who accumulated a collection of Levis that ultimately led him to Iron Heart and its founder, Shinichi Haraki.

Haraki-san, mostly referred to as 'Boss', is basically a denim sensei. His 20-year career started at age 23 with Edwin where he progressed from pattern maker to designer to producer/director in just three years. He launched Iron Heart in 2003, focussing on heavyweight 21oz denim that was originally aimed at the Japanese-American motorcycle community.

Giles and Haraki-san met in Los Angeles after Giles contacted Haraki-san via e-mail with a proposal to distribute Iron Heart globally. And the rest is a story of one of the most unlikely yet most successful pairings in the denim business - their market size has increased almost fifteen-fold since the partnership started out; Haraki-san at the heart of Iron Heart's aesthetic and Giles bringing his expertise in international markets.  

What they do share is an absolute passion for denim; and knowing those that share that passion is the reason we had to bring Iron Heart to the basement. As far as Rob's concerned, for the denim heads and purists out there, nothing betters Iron Heart.

100% milled, designed and manufactured in Japan, this is heavyweight denim that is surprisingly soft. They use the highest quality long staple cotton which means the warp and weft don't have to be overly spun to keep their integrity. The result is jeans that will develop their own unique patina over time.

As Giles' puts it, "A pair of jeans is an extension of your personality and soul. Buy a pair that you feel great in, then wear them as much as possible before washing them, that way they will mould and fade uniquely to your body shape and the way you live. They will become part of who you are."

Here at The Hambledon we're stocking  the 634s in a 21oz selvedge denim and the the The Devil’s Fit 666 slim cut jean and in an 18oz selvedge denim. Jeans for people who take denim seriously.